It’s given – the spa is a billion-dollar industry and growing. And there’s no stopping it. Sometime in November this year, the International Spa Association (ISPA) published its 2010 Trend Watch report, naming some interesting craze for spas in 2010:
Customer Service. Great customer service is always the best! You could apply the most expensive spa treatment, but when the client isn’t contented with her spa experience, it’s equivalent to nothing. “In fact, 87 percent of ISPA member spas are employing customer feedback mechanisms to ensure they’re meeting consumers’ demands…” Spas should adopt better means then to give the clients a more satisfying spa experience.
Spa Sampling Menus. This is a great way to allow spa clients get a form of “preview” of the various treatments thatthey would like to try on.
Spa Partnerships. This lets spas to broaden their reach by building partnerships with local businesses that may also benefit from them. By doing so, spas are able to advance their business and grow the number of clients by bringing the spa closer to the clients. Several strategies can be tried on like discounted prices with partner hotels or resorts. And who doesn’t love a bargain?
Social Media. From tweeting to blogging, and everything in between, it’s estimated that in 2010 social media will carry on being influential in aiding spa-goers make decision from what to where of spa. Needless to say, spas should make the most out of social media to accumulate clients.
Beauty Rest. Not yet very popular, but an inviting option like this can certainly grow the total of spa visits. This simply signifies making that spare time at the spa to catch some forty winks while enjoying a restful massage. Or rather more attractive is to just reserve a room in a spa heavy with calming aroma to get more sleep.
These are just few of the exciting trends that the spa industry is eyeballing for 2010. Now, there are a lot of better things to be excited to for your 2010 spa visits.
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